Concept

Moods & Visuals

Preview-Clips

KONZEPT U-Know

Hello! Here you'll find your concept and initial moods for your commercial.

CONCEPT

Scene 1 – The confusion begins


Image: Close-up: Eyes open. Camera pulls back: A young office worker in a suit lies on a conference table – like in the series Severance. The room is white, sterile, slightly eerie. Numerous doors surround the room – each one bears the words "Teams" – "Sharepoint" – "Email" – "Intranet" – "CRM" in large letters.

Sound design: Quiet hum. Artificial light. No music, just ambient sound.

Speaker (Voice-Over): "Welcome to modern office life."

Scene 2 – The Loop


The employee stands up, confused. He goes through the "Teams" door. New room: different lighting (e.g., bluish), different furniture design. But again: the same doors – plus a new one: "Meeting."

Edit (faster): He goes through door after door: "Intranet," then "Email," then "CRM." The spaces become more abstract, and he seems more overwhelmed. The same thing happens again and again. The music gets faster, more urgent. He starts running.

Speaker: "Every application a space. Every click a new detour."

Scene 3 – The Breakout


Last room: The employee is standing in the middle. Breathing heavily. In the middle: A bright blue buzzer with the inscription: U-Know

Close-up of the hand as it hesitates, then presses the button.

Scene 4 – The Order


Transition effect / VFX: The rooms begin to shift, like in the movie Cube—as if they were part of a gigantic Rubik's Cube. Light, colors, and sounds organize themselves. The rooms sort themselves into a single, clear space.

Speaker: "U-Know connects everything. And it's data protection compliant."

Scene 5 – The Calm


The employee sits relaxed at his desk. In front of him: a simple, modern AI-powered chat interface that combines CRM, emails, calendar, etc. Only a door in the background – on it reads: "End of Work." He smiles. Pushes his chair back.

Speaker: "U-Know. The interface that makes everything easier."

End credits / logo overlay: